Brand Starter Workbook
Guided questions on audience, personality and visual direction.
Largo Creative Designs · Brand Design · Branding Kits
Starter Branding
Kit
The essentials for a new business or side project: decide the brand, pick a logo layout, set colours and type, and look consistent from day one.
$97one-time · instant download
Get the Starter kitSecure checkout. Your download link appears on the order confirmation and in your receipt email.
What you get
Editable templates, workbooks and guides. No stock images or marketplace assets — you add your own name, photos and choices.
Workbook
6
Logo layouts
Type-based layouts you finish with your name, plus a logo-set page.
Colour
Palette & type sheet
Five-colour palette with 60/30/10 use and a type hierarchy.
Guide
Mini Brand Guide
Four sections: story, logo, colour, typography.
Print
Business cards
Two double-sided designs.
Social
Profile & cover
Profile picture and Facebook cover, three designs each.
Who it's for
- Brand-new businesses and side projects
- Makers and freelancers on a tight budget
- Anyone who needs to look consistent this week
What it isn't
- Not a done-for-you logo
- No stationery beyond business cards
- No multi-platform social set — see the higher kits
Compare the four branding kits
Four different kits for four different jobs. Scope goes up with price; each one is a separate set of files.
| Starter Branding Kit | Personal Brand Branding Kit | Small Business Branding Kit | Client & Agency Branding Kit | |
|---|---|---|---|---|
| Built for | One person or side project starting out | Coaches, consultants, creators, speakers — your name is the brand | A trading business with customers, staff and many touchpoints | Freelance designers and studios branding other businesses |
| Strategy work | Brand starter workbook | Positioning & story workbook | Strategy workbook: competitors, customers, pillars | Client proposal, discovery questionnaire, workshop agenda |
| Logo layouts | 6 | 8 name & monogram | 10 incl. emblems & lockups | 12 + client reveal deck + mood boards |
| Brand guide | Mini guide, 4 sections | Personal guide, 8 sections | Guidelines, 14 sections | White-label guidelines, 20 sections |
| Stationery | 2 business cards | 2 cards + email signatures | 3 cards, letterhead, invoice, quote, signatures | Cards, letterhead, signatures, quote, invoice |
| Social | Profile picture + 1 cover | Profile, LinkedIn, X/YouTube header, highlights | Profile, Facebook, LinkedIn company, highlights | Five profile formats for each client |
| Extras | — | Bio templates, speaker/media one-sheet | Flyer/price list, launch checklist, asset tracker | Handoff checklist, file-naming system, multi-client tracker |
| Price | $97 | $147 | $197 | $297 |
Licence
Original work by Largo Creative Designs. You get a perpetual, non-exclusive licence to use and adapt the files for personal and commercial projects, including paid client work. You may not resell, share or redistribute the files themselves, edited or unedited. No third-party stock, marketplace or Envato assets are included or required. Fonts referenced are free Google Fonts and are not bundled. Delivered as a ZIP. Editable files open in PowerPoint, Google Slides and Keynote (.pptx) and Word, Google Docs and Pages (.docx).
Get the files
The essentials for a new business or side project: decide the brand, pick a logo layout, set colours and type, and look consistent from day one.
Get the Starter kit — $97